HCL Analytics Solutions
Using Advanced Analytics to Improve Campaign Outcomes with HCL Unica
HCL Unica provides a comprehensive platform for omni-channel Precision Marketing @ Scale and is tapping into the power and performance Actian’s Vector Analytics database to delivering insights using machine learning. In this session you will learn how HCL Unica and Actian Vector as the data analytics engine provides advanced analytics capabilities within the Unica platform.
30 min
Actian Vector + Google Marketing Platform + Tensorflow = A Marketing Technology Hero
Are you a technologist trying to help your marketing and e-commerce teams or on the business side trying to understand the technology? In this session, you’ll learn how combining google marketing data and 1st party transactional data into a Vector database will accelerate your marketing intelligence
21 min